Hotel Rankings of Online Travel Agents : Best Scientific Paper award 15 January 2020
Ulrich Laitenberger receives the “Outstanding Scientific Performance” award from the Sponsors’ Association of the European Economic Research Centre (ZEM) in Germany. The award is given for the best scientific paper of the year for the article “Hotel Rankings of Online Travel Agents, Channel Pricing, and Consumer Protection”, published in the journal “Marketing Science”.
The prize for the best scientific performance went to Dr. Reinhold Kesler
and his co-authors, ZEW Research Associate Assistant Professor Ulrich Laitenberger
from Télécom Paris and Junior Professor Matthias Hunold
from the University of Siegen, for their study “Hotel Rankings of Online Travel Agents, Channel Pricing, and Consumer Protection”
. In their study, the researchers examine the criteria used by online hotel booking portals to create their ranking lists for search results.